Mar 18, 2010

asemic type: "Seaweed"

I am inspired by writing that I cannot read, pronounce, or interpret. I can enjoy the letter forms of Burmese, Kufic, and Kanji without being interrupted by their meaning. I wanted to create a font with a striking appearance whose letters would have no meaning to any culture. I began by creating some basic elements like straight lines and half-circles and arranging or repeating them different ways. What resulted after a few drafts was an alphabet of viney, serpentine letters which led to the name “Seaweed.” After finishing the alphabet I wanted to put it to use so I did type treatments with some landscape photography (by Fabio Governato) which I think amplifies their primitive and mysterious characteristics.